Self Awareness Starts Here: Know Yourself

Frustrated with a colleague? Fighting with a significant other? Live more intelligently. Beyond calming stress and anxiety, discover the psychology of people and problems. So you can get out of ruts and on with your LIFE.

About Video Stillself care app life intelligence manage stress anxiety productivity relationships
About Video Stillself care app life intelligence manage stress anxiety productivity relationships
our story

LIFE was started by a hedge fund investor and Harvard Business School graduate to put research rigor into LIFE's biggest questions. We do a lot with a little, and our goal is to help you also do more with less: becoming the most efficient, effective, intentional version of you.

Why do we learn multiplication tables, but not how to manage our moods?
Why do we learn English literacy, but not emotional literacy?
Emotional intelligence is the #1 of trait of leaders: yet, where do we ever learn it?
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OUR mission:
What Could we save?
What could we save? Mental health doesn't happen in a silo: it's a spectrum on which everyone can improve. 89% of career failures are due to lack of soft skills, not hard skills. Scientists can predict divorce with 95% accuracy. LIFE aims to get to you first. When problems arise, we may waste time fuming instead of fixing. At the least, LIFE helps solve such ruts in minutes, saving hours of productivity. At the most, what could LIFE save for you?
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How do users describe LIFE?

"LIFE is self therapy in your pocket. It makes sense of the complexities of our existence in the most simplistic terms. It digs deep and pushes you to grow and thrive."

our Vision

Society puts an unfair onus on parents to teach their children how to manage mental health, productivity, and relationships. Many parents haven't been taught these skills themselves. Students grow into leaders, who start their own companies and families, and pass knowledge down to the next generation. LIFE hopes to meet you wherever you are in the cycle. Together, we can change for the better.

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Will you be on board?
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Take it from an investor:
You are your best investment.

Jasmine Chen
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Part mental health app, part productivity app, part science-backed self-care app for those most scrutinizing.

LIFE Starts with Emotional Granularity
Emotions are fundamentally tied to human cognitions and behaviors. Yet, few people possess the crucial skill of naming their emotions. Research has found that the first step to addressing your emotions is to label them, for what’s called emotional granularity. The more specific you are, the more control you gain.

People who can get granular are less prone to maladaptive behaviors like binge drinking and aggression. They experience less severe anxiety and depression. They even are less reactive to rejection! (Kashdan, Barrett, McKnight, 2015)

That's why LIFE begins with this mood wheel. In the 1980’s, psychologist Robert Plutchik developed the Wheel of Emotions—8 core feelings of joy, anticipation, anger, disgust, sadness, surprise, fear, and trust. Just as colors on a color wheel can be mixed to form complex hues, so emotions can be mixed for deep nuance.

In creating LIFE, I discovered that Plutchik's theory was just one of many. Through exhaustive research, I created a proprietary Mood Wheel drawn from various luminaries and revamped for modern-day users. I apply this same care to all LIFE's features, bringing you a comprehensive picture.

After identifying your emotion, you'll find coping, problem-solving, and communication strategies to manage everyday issues in just minutes. LIFE brings proven academic studies from the lab to your pocket. Like a faithful friend and helping hand, you can take LIFE with you anytime, anywhere.

My LIFE goal is to help you know yourself better. Discern subtle mood changes; negotiate relationship solutions; make sensible decisions; love without pretense; lead by example. Live a fulfilling LIFE!
How did LIFE Get its name?
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An engineering leader described us to his team as:

"a cognitive training which enables its users to reflect on several topics of LIFE as we know it, the heuristics that often make us do and say certain things, and even what being a leader takes."

"This software was a spiritual rehabilitator. It made my demeanor stronger. After every night of doing these lessons, I felt refreshed."
— SA, Engineer
"My job is very fast-paced, so LIFE has been a life-saver in problem-solving breakdowns in communication and keeping me sane."
— CM, Finance
"When I get anxious or lonely in quarantine, LIFE calms my fears. The healthy relationship with control exercise was so eye-opening."
— MG, Sales
"Was feeling helpless during Covid with the kids stuck at home. Loved LIFE's 3Ps: this is not Permanent, Pervasive, or Personal!"
— SO, Legal
"Freshman year I struggled with Calculus and being away from home. But LIFE motivated me: I'm proud to say I ended the year with over 100% in the class!"
— KL, Student
"Soft skills everyone needs. LIFE made me aware of how poorly I respond when things don't go as planned. I've urge all to set aside a few minutes a day to utilize this app."
— TG, Operations
"I embarrass easily due to social anxiety. LIFE shows discomforts as positive motivators, so I dwell less on what people will think or say."
— JL, Grad Student
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Know Thyself

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At LIFE , we believe: It is not that we have a short time to live, but that we waste a lot of it. Life is long if you know how to use it.
— Seneca
Live life to the fullest
We digitized scientific interventions on all of LIFE's most pressing issues into one comprehensive pocket-problem-solver.
So you can get out of a rut and on with your very best LIFE.
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Easily Bored and Brilliant

LIFE was built for analytical achievers who crave understanding the complexities of our existence. We've curated the breadth of therapy, coaching, relationship counseling into one complete self-management app. So you can live a more intentional, fulfilling LIFE.